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Creating Content for Your Marketing Campaigns Without Having to Write

Writer: Kisha HoustonKisha Houston


Whether your business is online or brick and mortar, chances are you want to communicate with your tribe on a regular basis. How you do that may vary - email, snail mail, blog posts, or through other forms of written content. How often you reach out and connect with your audience or customers can be limited by things like:


  1. Time

  2. Available content to send out

  3. Your talent as a writer

  4. Knowing what products or content is on-target for your market


Sharing valuable information with your tribe can feel daunting or intimidating if you don’t consider writing one of your main skill sets. It might surprise you to know that you can send content to your list without having to write. There are multiple ways to connect with your customers, followers, list, and tribe that don’t require you to spend any time writing.


Here’s How:


1. Using PLR - Or Public Label Rights - content

2. Using a ghostwriter or copywriter

3. Using the Public Domain



Each of these tactics is a clever and useful way to generate content that teaches, communicates, shares information, and creates sales - all important things for your business whether it is on or off-line.


Using pre-written content allows you the freedom to focus on other aspects of your business and speeds up the amount of content that can be sent to your clients. The information is credible, legally written for your use, and creates engagement and value for your tribe.


Here are some clever ways to use pre-written content to connect with your customers:


1. Engage your clients in a 30-day challenge using PLR products

2. Offer a free eBook or checklist that augments an aspect of your business

3. Create a marketing drip campaign for your latest product or service using a copywriter

4. Share vital and informative content that enhances your services by recycling information from the public domain


Using any or all of these forms of pre-written content will make your brand shine by serving your customers with high-quality content that you don’t have to spend time preparing. You can further enhance your reach by adding access to social media communities and connecting in a more intimate way. Having pre-written content gives you the time and freedom to be able to connect deeper without affecting your bottom line.


Work smart, not hard. Using resources wisely to your benefit will get you noticed amongst the sea of providers out there. Set yourself apart and ease your workload by using one of these methods to add value to your company.





 
 
 

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